View Full Version : What exactly is a loss leader?


AmyBoz
02-23-2002, 02:19 PM
Anyone?

aylasmommy
02-23-2002, 02:25 PM
A loss leader is a product that the store will put on such a low sale price that they expect to lose money selling it, but their goal is to draw you into the store with that sale price so that you will buy all their other high priced items.
An example in my area was yams at 29 cents a pound and normally they are 1.29- 1.79 a pound.

Jerseygirl
02-23-2002, 06:27 PM
Well put! Love those loss leaders!:D

QuilterMom
01-10-2005, 06:41 PM
:bump: for all the new members. :)

Heather
01-10-2005, 06:43 PM
Love those loss leaders...that's what makes up my pantry! Thanks for bumping Kim:smball:

homesteadmamma
01-10-2005, 06:45 PM
I agree Heather. Thats what makes up most of my pantry too.

AmyMCGS
01-10-2005, 06:49 PM
I learned about loss leaders back when I first joined the village... thanks to you guys, I've saved a fortune! ;)